End-to-End Shopping Experience on a Social Media Platform
Mobile Shopping
Fast Moving Consumer Goods
Challenge
- Increasing user traffic on web and mobile app.
- Slow response time.
- Inefficient customer support.
Solution
- Designed a WhatsApp Chatbot solution for users, to seamlessly browse through the grocery catalog and place orders.
- Incorporated features to resolve key queries such as Check Order Status, Delay in Delivery, Replacement Request, Refund Related Query, and more.
Benefits
- Scaled customer support efforts and deliver a highly efficient and improved user experience.
- Reduced wait times and improved customer support.
- Increased organic traffic leading to higher repeat customers.
- Emerged as the go-to channel for users to engage with the grocery platform.